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FOR IMMEDIATE RELEASE
IMAGINATION’S “FACT OR CRAP BEAT DA BOMB” GAME TO BE ADDED TO uWINK’S TABLETOP ENTERTAINMENT LINEUP Imagination’s DVD Games to be Sold at uWink Restaurants LOS ANGELES, Calif. – July 24, 2007 – uWink, (OTC Bulletin Board: UWNK - News), a developer of digital media entertainment software and an interactive restaurant concept, and Imagination Entertainment, a global interactive games company, today announced a game distribution agreement to provide Imagination’s "Fact or Crap" to uWink’s tabletop entertainment lineup. uWink will also be providing customers with the ability to purchase the "Fact or Crap Beat Da Bomb" DVD game and other Imagination games at uWink restaurants. In addition to trivia games, horoscopes, movie trailers and more, uWink guests will be able to play "Fact or Crap" via uWink’s touchscreen terminals located at every table. "We are thrilled to have our games on the uWink terminals as we seldom get a chance to have our games played at the point of sale," said Shane Yeend, Imagination founder and CEO. "We know that people who play our games fall in love with them and will want to extend the fun to their home, which makes uWink the perfect distribution partner." To play "Fact or Crap," each participant takes a turn in the 'hot seat' as they race to answer all of the on-screen questions before time runs out and the bomb explodes. The amount of time you have before the bomb explodes is random and changes every time, so players never know how long they have to complete the challenge. "Fact or Crap Beat Da Bomb" is hosted by Howie Mandel, star of the hit television game show and best selling DVD game in America, "DEAL OR NO DEAL!" "We are excited to add Imagination’s fun games to our media and game content," said Nolan Bushnell, CEO of uWink. "We know these games will make our customers very happy. We know that uWink customers are especially game-oriented, which makes us a prime location to purchase Imagination’s great games." About Imagination Entertainment Imagination creates, produces and distributes the most compelling interactive entertainment in the world. Celebrating 23 years in business in 2007, Imagination has interests in traditional games and puzzles, DVD games, mobile phone games, interactive television and digital media production. In 2006, Imagination ranked as the market leader in the DVD games category with products available in 85,000 retail outlets across the world. Imagination’s DVD games bring family and friends together, using patented DVDi technology, DVD Game Pro, to produce award-winning products. For more information, please log on to www.ImaginationGames.com. About uWink: The uWink restaurant concept allows customers to order food, drinks, games and other digital media at the table through proprietary touch screen terminals. uWink, Inc. is led by entertainment and restaurant visionary Nolan Bushnell, founder and former CEO of Atari and Chuck E. Cheese (NYSE: CEC). For more information, visit: www.uwink.com # # # Media Contact: Alissa Tappan VP, Marketing and Public Relations uWink Cell-415-235-9532 This e-mail address is being protected from spam bots, you need JavaScript enabled to view it |
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