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FOR IMMEDIATE RELEASE

uWINK SERVES UP GAMES AND FOOD  -- OFFICIALLY OPENS FIRST RESTAURANT

LOS ANGELES – October 17, 2006 – uWink, Inc. (OTC Bulletin Board:   UWNK -  News), a publicly-held digital entertainment company, today announced that the first uWink restaurant opened on Monday, October 16th, in Woodland Hills, California. uWink is an entirely new restaurant concept that combines food, drinks, and media – inviting guests to eat, drink and engage at the same time, from their tables via touch screens.   "We are very excited about this amazing concept!" said Nolan Bushnell, chief executive officer of uWink.  "Our guest are raving about the food and the fun so come visit us!  We'd love to share the uWink experience with you!" 
About uWink:

uWink, Inc. is a publicly-held digital entertainment company based in Los Angeles, California that develops interactive entertainment for restaurants, bars, and mobile devices.  Led by entertainment and restaurant visionary Nolan Bushnell, founder and former CEO of Atari and Chuck E. Cheese (NYSE: CEC), uWink is currently building a new entertainment dining experience called uWink that leverages uWink’s proprietary network and entertainment software.  For more information visit:www.uwink.com

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Media Contacts:

Alissa Bushnell
VP, Marketing and Public Relations
uWink
Cell-415-235-9532
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